Agency: Jones Knowles Ritchie
Role: Visual Design, Packaging
Team:
Design Director - Apirat Infahsaeng
Account - David Rimmer
Strategy - Lucy Devine, Jenn Morrissey
Deliverables: Packaging
Client: Heinz
Overview:
Introducing Heinz Soups — a collection of hearty, satisfying soups crafted to deliver rich taste and texture in every spoonful. Generous portions of quality ingredients, complemented by a thick, flavorful purée, create a deeply satisfying experience across a range of classic flavors. The food photography highlights the vibrant chunks and fine textures of the ingredients, celebrating the delicious, homemade quality at the heart of the concept.
